Istanbul Kültür University is committed to providing a fair, transparent, and inclusive admission process for all candidates. The university’s admission policy ensures that applicants are evaluated on the basis of equal opportunity, regardless of their socioeconomic background, gender, ethnicity, or any other personal characteristics.
Within this framework, the “Right Choice Program (Doğru Tercih Programı)” stands out as a completely impartial social responsibility initiative, unique in the field of higher education in Türkiye. The program offers free career and university counseling services to all prospective students, regardless of which university they intend to attend.
Under the program, candidates are assessed not by their exam scores or rankings, but according to their interests, talents, personal goals, and career aspirations. They engage in one-on-one meetings with expert academics and professional career counselors. Throughout the process, no persuasion or direction is applied — the objective is to help students identify the path that best suits their potential and future goals.
The “Right Choice Program” not only enhances equal opportunity in education, but also provides an ethical and student-centered guidance model for access to higher education. In this respect, Istanbul Kültür University goes beyond promoting itself and instead contributes to helping young people make conscious and well-informed career decisions — representing an exemplary social responsibility practice in the education sector.
The program is organized annually with the participation of hundreds of students and, through its website https://dogrutercih.com.tr/tercih, offers information stands, academic consultations, scholarship briefings, and campus tours that help students make informed and personalized university choices. 
In addition, the “WeAccept Program” is an innovative model that goes beyond being a standard scholarship and admission practice. It focuses on each student’s talents, personal goals, and professional inclinations, rather than exam performance alone. The program places the student’s individual potential, dreams, and future plans at its core. Throughout the application process, candidates are evaluated holistically — considering both personal attributes and academic competencies — and those deemed eligible are offered scholarships of up to 100%.
Promotional Video: https://www.youtube.com/watch?v=WSyGUGla60c&embeds_referring_euri=https%3A%2F%2Fwe-accept.com%2F&source_ve_path=Mjg2NjY
WeAccept Website: https://we-accept.com/
IKU Right Choice Website: https://aday.iku.edu.tr/dogru-tercih
IKU Right Choice Preference Tool Webite: https://dogrutercih.com.tr/tercih
IKU Right Choice Evidence Link: https://www.facebook.com/IKUEDU/posts/do%C4%9Fru-tercih-merkezimizin-uzman-ekibi-tercih-s%C3%BCrecine-yard%C4%B1mc%C4%B1-olmak-i%C3%A7in-seni-b/899488825553886/